We’ve walked the plant floors. We’ve smelled the oil mixed with metal filings and recognize the aroma of raw food ingredients. We’ve interviewed OEMs. Translated engineering talk into marketing talk. Roadtripped with distributor reps. We’ve met the dreaded purchasing agent.
Over 25 years of helping businesses market to other businesses with clear, consistent and memorable branding.
We helped leverage video and static posts to create awareness of bank services in new geographies, as well as promote bank culture by getting the faces and voices of employees out there.
A complete redo of the website created a new vibe for the brand that encourages pool players to become a part of the Viking family. The new site helped create a dramatic rise in web leads and traffic as a result of the redesign.
We developed Yaskawa’s brand guidelines with an internal team representing the entire organization in the Americas – giving them the platform to present their culture, brand and personality in a consistent manner. A brand template enabled them to set rules for their marketing tactics which led to a consistent delivery of the brand’s narrative and established the positioning and defined the tone for their company.
A product-oriented email campaign allowed J&L Fiber Services to establish customer benefits while also enabling clean and enticing calls to action. This delivered greater reach and clearer messaging for the company.
Meet your new marketing department. We’ll walk the tradeshows with you, travel with your sales reps, get our hands dirty on the plant floor – Our team becomes an extension of yours to deliver lasting results for your brand.